Matte's not all! Soft-touch single swipe application with a dreamy glideâthis highly pigmented lipstick will leave you with a finish that's truly (matte) terrific! It's carefully formulated to be lightweight non-drying and moisturizing with a touch of Shea Butter Almond Oil Jojoba Oil Macadamia Nut Oil Avocado Oil & Vitamin E. It's also free from known toxins like talc parabens phthalates and is 100% vegan & cruelty-free as always! Pick your faves from a palette of matterrific shades handpicked to suit all Indian skin tones <3