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22X SOFTER HAIR INSTANTLY*Clinically proven to make hair 22 times softer after just one wash. Transforms dry rough hair into silky touchable softness from the inside out.* *Instrumental study at an independent expertgraded lab; Aug 2023NOURISHING COCONUT MILKRich in Lauric Acid vitamins (C E B1 B3 B5) and iron coconut milk penetrates the hair to hydrate restore moisture and strengthen the cuticle leaving hair smooth shiny and irresistibly soft.PEPTIDEPOWEREDPeptides penetrate deep into the hair enhancing softness while strengthening from within. With a high amino acid composition and Lysine to protect from damage these peptides improve elasticity and leave hair noticeably softer smoother and more manageable.PH BALANCED FOR SILKY SMOOTH HAIRFormulated with the ideal pH this shampoo aligns with your hair's natural chemistry reducing frizz tangles and cuticle damage.COMPLETE THE ROUTINEFor best results use it with Plum Coconut Milk & Peptides Conditioner Hair Mask and Serum.MADE WITH LOVEFDA Approved | Stability Tested | ParabenFree | CrueltyFree | 100% Vegan | For Men & Women.
Brand:
Plum
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